Meaningful Brands® audit allows companies to assess in-depth how meaningful their brand is to people and how it’s positioned versus its peers. It also paints a wider picture of key category and brand equity drivers and new brand territories that will generate stronger returns.
Our exclusive workshops provide the opportunity to convert these data-driven insights into meaningful ideas and initiatives. We’ll show you how to prioritise the type of content, experiences and solutions that will empower your business to become more meaningful, while exploring inspirational best-practice from the most meaningful brands.
Our Meaningful Brands Content Services help companies to assess or redefine their content strategies. Services include:
• Content Category Reports
• Content Brand Audits
• Content Workshops
Havas Group has Content teams in each country that can help you plan and implement strategy.